Government Media Release
AFSA is working with IP Australia to help more businesses understand how intellectual property (IP) and the PPSR can work together to support growth and reduce risk.
What is IP and why it matters
IP refers to creations of the mind, such as brands, logos, inventions, designs and creative works. These assets often shape a business’s identity and competitive edge.
Registering your IP with IP Australia gives you legal protection and the exclusive right to use, license or commercialise it, helping to protect your ideas and strengthen your business.
Learn more about the four types of registered IP on IP Australia’s website:
For more information about IP basics and business resources visit IP Australia | Business Resources.
How the PPSR supports your registered IP
While the PPSR does not prove ownership of IP, it can help protect the commercial arrangements that rely on your IP.
Once your IP is registered, a business or investor may take a security interest over a registered trade mark, patent or design right.
Registering that security interest on the PPSR:
- helps establish priority if the borrower defaults
- gives lenders more confidence
- makes it easier for a business to access finance based on the value of its brand or innovation.
Why you should register your IP before using the PPSR
For businesses built around ideas, technology or reputation, registering IP with IP Australia before entering into PPSR‑related arrangements can:
- strengthen commercial agreements
- reduce the risk of disputes
- support investment and business growth.
Working together to support business
AFSA’s collaboration with IP Australia aims to help businesses understand the value of their IP and how protecting and leveraging these assets can contribute to long-term success.